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Show home living room wall printed with a soft nature mural and development branding

Sustainability

No plastic. No landfill.Nothing left behind.

A direct-to-wall print has no substrate, no backing paper and no off-cuts. When the artwork has had its day, the wall is simply painted over.

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What this page covers

The environmental case for direct-to-wall printing, with the numbers behind it

Sustainability is one of the two reasons this business exists in the form it does. Not as a slogan on a footer, but as a measurable difference in what gets used, what gets thrown away and what your building is exposed to while the work happens.

This page sets out three things: the waste that direct-to-wall printing removes entirely, the independent certification behind our inks, and the real electricity figures for printing a square metre of wall. It also explains what happens at the end of the artwork's life, which is where vinyl quietly generates most of its environmental cost.

If you want the practical, finish-quality comparison instead, read why wall printing beats vinyl and wallpaper.

Spa treatment room wall printed with a calming botanical mural and spa branding

Spa treatment room wall printed with a calming botanical mural and spa branding

No vinyl, no backing paper, no landfill

Eight things a wall print never generates

A vinyl graphic arrives as a manufactured plastic product wrapped in more plastic, is trimmed on site, and is eventually stripped off and skipped. Direct-to-wall printing deletes that entire material chain.

  • Plastic vinyl film
  • Backing paper
  • Adhesives and paste
  • Protective laminate film
  • Trimmed off-cuts
  • Roll cores and packaging
  • Removal and strip-out waste
  • Skip hire at end of life

Because nothing is manufactured off-site and shipped in rolls, the supply chain behind the finished graphic is dramatically shorter as well. We arrive with a printer and ink, and we leave with a printer and ink.

Certified ink

GREENGUARD Gold certified Nazdar 270 Series UV-LED ink

GREENGUARD Gold is an independent certification for low chemical emissions. It is the standard specified for products used in sensitive indoor environments: hospitals, schools, care homes, offices and public buildings, where the people in the room cannot simply be asked to leave for a few days.

In practice that means no lingering solvent smell and no need to vacate the space afterwards. Combined with instant UV-LED curing, the wall is touch-dry the moment it is printed, so the room goes back into service immediately rather than after a ventilation period.

There is a secondary, practical benefit too: the certified formulation protects the Epson i3200 printheads from pigment build-up and clogging, extending the working life of the hardware. Cleaner ink means fewer consumables and a more reliable machine.

GREENGUARD Gold certified CHAS accredited DBS checked RAMS per job
Children's hospital ward wall printed with a colourful jungle animal mural

Energy use

Around 0.06 kWh per square metre printed

Vertical wall printers draw remarkably little power. These figures are based on the published specifications for the DX Onjet and comparable vertical wall printers, at the three print qualities we work at.

Print quality Print speed Power draw Energy per m²
Draft 5 m²/hr 0.10–0.15 kW 0.02–0.03 kWh/m²
Standard 3 m²/hr 0.15–0.20 kW 0.05–0.07 kWh/m²
High quality 2 m²/hr 0.20–0.25 kW 0.10–0.13 kWh/m²

~0.06 kWh

Realistic average per square metre for a standard commercial mural.

150–200W

Typical power draw while the printer is running: comparable to a desktop computer.

Very low Scope 2

A very small operational carbon footprint, smaller still on a renewable tariff.

Sustainability in practice

Printing inside a live healthcare environment

Healthcare is the clearest test of a low-emission claim. A hospital waiting room cannot be closed for days while adhesive fumes disperse, and a ward cannot tolerate a solvent smell at all. This is exactly the environment GREENGUARD Gold certification exists for.

The footage shows a calming nature mural going straight onto a waiting room wall. No vinyl rolls, no paste, no trimming waste, no skip outside. The ink cures instantly, so the space is back in use as soon as we pack the printer away.

The same approach is what makes wall printing suitable for schools, care homes, council buildings and offices. See more examples in our wall printing portfolio.

A restful nature mural printed directly onto a hospital waiting room wall with GREENGUARD Gold certified inks.
Housing development marketing suite wall printed with an aerial view of the new development

End of life

The waste vinyl creates on the way out

Most environmental comparisons stop at installation. But a vinyl graphic generates a second wave of waste years later: the film is stripped, the adhesive residue is cleaned off, damaged plaster is repaired, holes from mounted signage are filled, and all of it is skipped.

A wall print has no removal stage. When your branding changes or the campaign ends, you print a fresh design directly over the existing artwork, or paint over it with standard interior emulsion. No costly removal process, no replastering and no lengthy downtime, just a quick, clean transition to the next design.

For marketing suites and show homes, where the artwork changes with each phase of a development, that difference compounds across every refresh. Our brand enhancement service is built around exactly that cycle.

Who this matters to

Sustainability you can put in a tender document

NHS trusts and healthcare

Low chemical emissions, no ward closures, washable surfaces and RAMS supplied per job. Wards, corridors and waiting rooms stay in service throughout.

Schools and councils

Certified inks appropriate for occupied classrooms, plus a DBS checked and CHAS accredited team. Work can be scoped around term time rather than driven by it.

Corporate estates

A measurable reduction in fit-out waste and a very small Scope 2 contribution per installation: useful evidence for ESG and net zero reporting.

Fit-out and design agencies

A plastic-free alternative to vinyl you can specify with confidence, available on trade terms through our white-label service.

Developers and marketing suites

Artwork that changes as often as the development phase does, without generating strip-out waste on each refresh.

Hospitality and retail

Seasonal campaigns printed over the last one, with no removal contractor and no closure while the work is carried out.

Our commitments

What we promise on every job

  • No plastic vinyl, no adhesive and no unnecessary landfill waste.
  • GREENGUARD Gold certified, low-emission UV inks on every wall.
  • Clean, professional working practices and a tidy site at handover.
  • Fast installation with minimal disruption to staff, patients or customers.
  • Easy future updates by printing over or painting over the artwork.
  • Honest advice about what the process can and cannot do.
Hospital waiting room wall printed with a restful lake and mountain nature mural

Questions

Sustainable wall graphics, answered

What makes direct-to-wall printing more sustainable than vinyl?

Traditional wall graphics rely on plastic-based vinyl, backing paper, adhesives, protective films and packaging that all eventually become waste. Direct-to-wall printing eliminates those materials completely; there is no plastic wallpaper, no adhesive, no backing paper and nothing unnecessary sent to landfill. The only material that leaves your site is our equipment.

What ink do you use, and is it certified?

We print with Nazdar 270 Series GREENGUARD Gold certified UV-LED inkjet ink. GREENGUARD Gold is an independent low chemical emissions certification, which is what makes the ink appropriate for sensitive indoor environments such as hospitals, schools, care homes, offices and public buildings.

Is it safe to print in an occupied building?

Yes. The low-emission certified ink means there is no lingering solvent smell, and the UV-LED lamps cure the ink instantly as it prints, so there is no off-gassing drying period. Most sites, including wards, classrooms and open-plan offices, remain open and operating while we work.

How much energy does printing a wall use?

Very little. Power draw during printing is roughly 150–200W, and a realistic average for a standard commercial mural is about 0.06 kWh per square metre printed. Draft quality is lower still at 0.02–0.03 kWh/m², and high-quality output rises to around 0.10–0.13 kWh/m².

How does that affect our carbon reporting?

Because the electricity use is so low, the Scope 2 operational footprint of a wall print is very small, and smaller still if the site runs on a renewable electricity tariff. There is also no manufactured substrate shipped in rolls, so the upstream supply chain behind the graphic is much shorter than a vinyl equivalent.

What happens to the artwork at the end of its life?

Nothing is removed, because there is nothing applied to remove. You print a new design straight over the old one, or paint over it with standard interior emulsion. There is no peeling, no adhesive residue, no damaged plaster and no holes left by mounted signage, so no strip-out waste and no making good.

Does the certified ink have any other benefits?

It does. The certified formulation also protects the Epson i3200 printheads from pigment build-up and clogging, which extends the working life of the hardware. That is a reliability and quality benefit that sits alongside the environmental one.

Can you provide evidence for a tender or ESG submission?

Yes. We can supply the ink certification details, the energy figures above and RAMS paperwork per job. We are publicly liability insured, CHAS accredited and DBS checked, which covers the compliance side of most public sector and healthcare procurement.

Read next

A better wall, with nothing sent to landfill

We measure the wall, check the surface and give you a bespoke quote before you commit to anything. RAMS are supplied per job, we are publicly liability insured, CHAS accredited and DBS checked.

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